An event is a great way to get your customers engaged with your business. If you have a physical location, have a cheese & wine evening, have a bbq, invite your customers to come in after hours and browse on a certain day with the offer of a discount.
If you don’t have a physical location, create an event where your customers can meet, or even a virtual event. You might want to have a time when you will be online to answer questions, or support your customers. They can then type questions in on the event Page and you can respond. Or your event could be a discount for a specific time period. This is another way you can get very creative – create something unique and exciting for you and for your customers.